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Why LendingLeaders.com

The business proposition is simple. We generate the mortgage leads; you close the deal. Think about it. How much would it cost you to find a prospect that is not only interested and ready to use your service, but fits your demographic profile? At LendingLeaders.com, we take the marketing cost and headache away from you and provide you with qualified leads. If we can't match your demographics, you don't pay. When's the last time you ran a marketing campaign with great upside and a no cost downside?

In addition to providing an automated system for lenders such as you, we are primarily in the business or marketing our services to the retail customer who is seeking a home loan, refinancing, etc. LendingLeaders.com provides a portal, where consumers can check current rates, gain information and complete a loan request online. We receive leads through:

  • On and off line advertising
  • Affiliates and partners
  • Search engines

We offer an automated system which allows you to screen leads based on factors such as State, LTV, loan type, property value, credit quality, etc. Once you view the available leads -- all lead information other than the consumer's contact information is displayed -- you decide whether you wish to purchase the lead. The price of the lead is based on the number of days that have passed since the time the consumer entered the lead into our system. Alternatively, you can fill out your desired lead criteria in the USER PROFILE section of the site and we'll automatically send the leads to you when they are entered into the system. We can send the lead via email or directly into your own system, if you have one, via XML or HTTP POST.

Click here to view our current pricing schedule.

Our automated lead generation system provides for real time delivery of leads via email. In some instances, we may manually assign leads. Generally, this occurs via email within minutes of the time the lead is entered into our databases by the consumer. Additionally, you may view your leads at any time via our Automated Lender System.

The LendingLeaders.com Automated Lender System has been designed to act as a one stop location for managing your common administrative tasks. Our system allows you to easily register, make online payments, edit your contact information, select and edit your lead selection criteria, make annotations to update lead contact progress and generate lead reports by multiple criteria.

Sign up now and we'll waive the activation fee*.

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